Jason Wu for Target hits Target stores tomorrow. The big question is whether there will be a frenzy over it like there was for the Missoni for Target collection. I'm guessing, that while the Jason Wu collection will be popular, I don't think we'll be seeing Target.com crash, or lines of people 200 deep waiting to storm Target tomorrow. Although Jason Wu was made popular by the First Lady, I don't think that his name recognition has risen to the level of other Target collaborators. That is not to say that his collection doesn't look great -- it does. My only critique of it, is that the hemlines are wayyy too short. I love the dresses pictured above, but I could never wear them to work because of the hemlines. So I, for one, will not be waking up early to hit Target for Jason Wu, but I would love to hear from others who do!
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